JORDANCRAWFORD
Jordan is a recent Graduate of the Milwaukee School of Engineering (MSOE) where he received a degree in Mechanical Engineering. While at MSOE he worked on the International Award-Winning Formula Hybrid (SAE) team and served as Student Government President for two years. As an engineering student he learned and exceled at analytical thinking and problem-solving, but found his passion is engaging with people and collaborating. That’s why he found internships in Marketing at NEWaukee then Milwaukee Brewing Company, disrupting the traditional expectations of a Marketing Intern.
As a Marketing Intern, he worked on everything from developing new products to creating new engagement programs. At Milwaukee Brewing Company, he managed the development from ideation to launch of Summer of 2018’s must-have IPA and a new series of experimental limited edition bestselling beers. He created new programs for consumer engagement including a new eco-friendly initiative centered around reducing wasteful packaging, building upon the company’s strategic differentiator. At NEWaukee, he built my skills in marketing including email campaigns, online advertising, event coordination, and more. he developed and launched multiple micro-granting initiatives focused on supporting new economies and changing the way people engage with philanthropy.
While serving students as Student Government President, Jordan directed and managed a team of 20 motivated student leaders while working on multiple projects with various stakeholders. He focused on implementing agile and design thinking ideologies to improve communication and efficiency of project teams, while continuously gathering feedback to pivot scope and vision.
When he’s not behind a desk, he spends his time working on personal projects, typically at the local cafe or brewery. In 2016, he helped launch the inaugural Milwaukee Startup Week (now Wisconsin Startup Week) from conception to branding and programing, and started mentoring student teams at The Commons, a skill accelerator in SE Wisconsin.